Empowering Orders

Wireline

Lifecycle Management Leads Wireline Providers to Business and Operational Success

The commoditization of wireline services, coupled with the steady rise of maintenance costs, has narrowed telecom service provider margins, and competition between regional, global and emerging players is fierce.

To remain dominant in the marketspace, Wireline Providers must consider multi-play offerings — from mass-market traditional home telephony products to tailored enterprise services such as wireless, HD, satellite, voice/telephony, managed hosting and VPNs. The abliity to roll out bundles and services quickly and cost effectively, while still delivering excellent customer service, has become increasingly critical.

An Increase in Network Traffic and Service Bundles

Your networks must now carry many different types of traffic, each with its own set of challenges, priorities and considerations. The need for bandwidth-intense applications continues to increase with the rise in data traffic, and places extra strain on your operations.

In addition, frequent changes to product offers and service bundles require equally regular CSR training sessions. Your operational challenges are no longer simply about wireline, but about how your traditional product and service offerings can work in tandem with other multi-play offers.

Creating a Flawless User Experience

Your customers increasingly demand exceptional service delivery. To ensure effective packaging and rollout of product and service offers, Communications Service Providers (CSPs) must optimize existing BSS and OSS systems. By carefully orchestrating your service operations, you will achieve seamless operational integration and ensure simultaneous, effective, agile delivery of your business and operational goals. Your speed to market and thorough order process will heighten customer satisfaction.

Using Product and Service Catalogs for Wireline and Mixed Services

 

A consolidated approach to BSS unifies multiple service orders and workflow processes, while providing the front-end flexibility and customer experience to rapidly modify product offers, as well as create strong customer satisfaction and loyalty in the face of competitive offerings. Often described as product and order lifecycle management solutions, these software suites offer the following advantages:

  • Common data model ensures consistent product and bundle offerings across multiple wireline market verticals. A holistic view of the product offer includes all underlying services
  • Product and Service Catalogs share the same definitions, saving operator time and reducing order entry mistakes, allowing CSRs to focus on cross-sell and up-sell, not trouble-shooting and rework
  • Consumer self-provisioning of value-add services post-sale removes the support-costs of manual service provisioning, correction, order re-confirmations and order fall-outs
 


Rapid Provisioning Process

By unifying the product and service catalog, CSPs can bring rapid and distinctive product offers and bundles to market, and better orchestrate the full-service provisioning process. And, when you need to bring new product offers to market quickly to beat the competition, you’ll be able to provide your customers with faster, more responsive service that minimizes mistakes. Not only will you improve efficiency and contain costs, but you’ll also increase revenue, ROI and customer satisfaction.

ConceptWave Product and Order Lifecycle Management

The Product and Order Lifecycle Management Product Suite offers telecom service providers a high performance solution to compete effectively in a mixed environment. ConceptWave solutions, which easily integrate into existing operational environments, help you create, deploy and service product offers quickly.

Supporting any product in any market, from any channel, to any network, Product Lifecycle Management facilitates the definition, introduction, management and retirement of product and service offerings across distributed environments. Simple to administer, user-friendly and intuitive, this Commercial Off-The-Shelf (COTS) product is highly customizable. It allows you to incorporate specific business requirements without the need for hard coding, and delivers value at an affordable price, typically within six months.

ConceptWave’s Order Lifecycle Management solution offers CSPs a high performance, flexible, scalable and agile way of automatically capturing and processing orders — from entry to fulfillment. It includes the following modules:

  • Order Entry Mechanisms (Order Negotiation-ON)
  • Product Catalog (Catalog Management-CM)
  • Order Decomposition and Workflow Management (Order Management-OM)
  • Management Reporting (Order Analytics-OA)

To learn more:

Read a Case Study about ConceptWave.